Who would buy fitness wearables from electronics companies?

Successful companies will know how to marry customer intimacy with technology innovation and will focus on solving problems vs. just delivering devices and technology.
Another excellent article from Patrick Moorhead with an overview of the key success factors of Fitness Wearables, which can be used as a framework to assess market viability for other Internet of Things products.
Source: Who Really Wants To Buy Fitness Wearables From Electronics Companies Like LG and Epson?
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