FitBark is wearable technology for your dog that fosters an active lifestyle and guides you through the amazing journey of pet parenting. The FitBark mobile app, coming in Fall 2013, tracks your dog’s fitness level and features BarkScore, a proprietary measure that quantifies your dog’s progress. By joining our growing community, you will support the development of a next-generation pet care analytics platform that provides new insights into the health and happiness of dogs worldwide. We are calling this Dog Parenting 2.0. FitBark is proudly made in NYC, with lots of love from Italy. Woof!