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The future of value creation

What Value Creation Will Look Like in the Future

While in the past value creation was a function of economies of scale, in the future it will be the consequence of addressing every ‘single’ customer needs.

To provide unique solutions, a company needs to have creativity and mass customization embedded in its DNA by:

  • Master the machines: automate routine work;
  • Get obsessed with value: learn from customers;
  • Make creativity real: sponsor innovation.
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